Blog Category: Social Media Marketing

Starting with the why since this is a continuation of Why Amazon Is Bad for Authors .

Building an email list is one of the most important things you can do as an indie author. You want an email list because you want access to your buyers, to your perfect reader, to your community.

I found it really challenging to find readers and build a community. Writing and publishing a book to market is a great accomplishment, but a book needs readers to be worth the effort.

Marketing is a huge aspect that I wasn’t prepared for, but it can be a lot of fun. Rather than feeling like marketing is this terrible overwhelming thing you have to do, think of it as this wonderful opportunity you have to meet new readers. Using content marketing to funnel readers to you can be fun and easy and you can make new connections with people you wouldn’t have otherwise.